Run For Love has a pretty basic concept. Its about a two guys who compete for this one girl. Throughout the journey of getting to her they go through many obstacles in the streets of New York. They realize that their competing for the same girl but to beat each other in the race to get her they sabotage each other to get ahead. During the story the two guys keep a strong character to get what they want. it shows that they are willing to do anything for this girl via buy flowers for her, trip over garbage bags and basically having a lot of physical and emotional damage to their bodies. This is a comedy that will keep you laughing and anticipating what is going to happen next.

During the shooting process it was really difficult. We had to keep changing the shooting day due to weather and lack of actors. When we finally did shoot, unfortunately it was the day after the big snow storm so there still was a lot of snow outside and it was really cold. Our actors although the conditions were amazingly nice about shooting in that weather and we were very lucky to have them in our video. One obstacles that we came upon was the people walking in the streets. They would walk right in front of the camera into our shot. The solution we came up with was to start shooting when the walking sign turned to the stop sign then we would shoot because that is when the least amount of people would walk by.

Shooting this music video as the Director of Photography was a learning experience that i very much enjoyed. We made some mistakes and in the near future we can do right by it next time.


--Natasha Ritchens